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How Can A Good Graphic Design Help Small Businesses?

A good graphic design company can provide you with a great graphic design that can have a great psychological aspect behind every corner of your design. If you are not a designer then it can be a complex task to decide what should you include and what you should not include in your small business […]

Email Marketing: How To Make Emails That Can Convert

email marketing

It is one of the major issues regarding marketing and sales that how to create emails that convert. Email marketing is a very powerful marketing tactic in this digital world you just need to know how to get all the potential from this method. You must understand that an email marketing relationship is a personal […]

6 Accounting Tips to Optimize Your E-Commerce Store

If you run an e-commerce store, you probably spend a lot of time looking at metrics. You have goals you want to reach and you know there are numbers you need to watch in order to reach them. In fact, watching those numbers can be a little addictive. What many e-commerce store owners don’t realize […]

6 Times When Rebranding Saved Brands

Rebranding saved brands in various ways. But do you face the same issues? Has the excitement left your brand? Are sales trending down? It could be time to try a fresh approach by rebranding. Brand repositioning will mean updates to your message, your value proposition, and your marketing strategy to keep up with evolving demographics.  […]

Why Should You Join Affiliate Marketing

affiliate marketing

Affiliate marketing is a popular tactic to drive sales and generate significant online revenue. Extremely beneficial to both brands and affiliate marketers, the new push towards less traditional marketing tactics has paid off. In fact: 81% of brands and 84% of publishers leverage the power of affiliate marketing, a statistic that will continue to increase […]

Digitalization of Automotive Industry

The digitalization of the automotive industry will have a cascading impact on other industries. From 2016 through 2025, OEMs and Tiers have understood that digitalization, coupled with IoT, technological alliances, software capabilities, and tailored solutions, will be the global automotive industry’s way ahead. From the automotive manufacturer to the mobility service provider, almost all of […]

Emotions and Branding Go Hand In Hand

emotions and branding

Everything from your icon, design, and user experience can be optimized by incorporating emotions in branding to establish loyalty among your users. Consumers can have highly emotional reactions not just to big brands like Apple, but even to smaller companies like yours.  However, we at Draftss also provide some unique designing features for your website, […]

The Art Of Sustainable Design

The Art Of Sustainability

Hey guys, I hope you are doing great and staying safe at your place with your loved ones. If you are here to know the information about the ‘Art of Sustainable Design’, then stay here and keep reading till the end; it is going to be interesting, and you will come to know many things. […]

WordPress And Scalable Options For Business

WordPress is a perfect example of how can a company be successful by leveraging a technological platform. From a simple blogging network to the biggest content management system one-third of all websites powered through WordPress. Small and large businesses use WordPress to create their official websites. All businesses have a wide range of requirements and […]

Cohesive Branding Strategies And Techniques

branding

Cohesive branding strategies and techniques are a trending topic in the market. In an interview with the famous Stan Meytin, who is an Entrepreneurs’ Organization (EO) member in New York, is the founder and CEO of True Film Production, a video production company that connects people to brands through meaningful storytelling. He presented his version […]

Branding Elements Critical To Success

Brnading element with a tag

What are branding elements and brand identity? Many people consider the logo to be the lone component of the brand’s identity. Yet, a brand is an experience. From the first time you hear about it on social media, the moment you see the logo or use the brand’s product or service, you’re engaging with something […]

Traveling And Marketing For Travel Industry Post-Pandemic

Traveling And Marketing For Travel Industry Post-Pandemic

Not surprisingly, customers are changing the way they travel during their vacations, and the covid-19 epidemic has been moving on for a long time. After the epidemic covid-19, the traveling and marketing industries in it have slowed down a lot. But customers who are bored of staying at home in the lockdown are starting to […]