Make agency management easier by streamlining projects, people and finance into the same system. WorkBook provides best practice solutions to help your agency grow with better control, insight and visibility at any time.
The Deltek pricing section is effective for several reasons:
Clear Hierarchy and Visual Appeal:
Tiered Structure: Four distinct tiers (Projects, Projects + CRM, Projects + Finance, Full Suite) are clearly displayed with visual separation and color-coding.
Visual Cues: Checkmarks clearly indicate included features, making it easy to compare tiers.
Layout: The layout is clean, organized, and easy to scan. The tabular format is effective for comparing features side-by-side.
Value-Based Differentiation:
Target Audience: Each tier description highlights the target user and their needs, progressing from basic project management to a full suite solution.
Feature Progression: The descriptions and feature list clearly show the increasing functionality and complexity of each tier.
Focus on Benefits: The messaging focuses on the benefits users will receive, such as integrated workflows, improved financial management, and comprehensive reporting.
Transparent Pricing:
Implied Pricing: While specific prices are not listed, the clear differentiation of features suggests a tiered pricing model.
Contact Sales: The absence of direct pricing implies a “contact sales” approach, which is common for complex or enterprise-level SaaS products.
Addressing Different User Needs:
Tier Names: The names suggest different levels of service and functionality.
Target Audience Descriptions: The descriptions explicitly target different customer segments based on their needs and business size.
Feature Set: The features offered in each tier cater to different needs and budgets.
Strategic Use of Information:
Highlighting Key Features: The listed features focus on the most important aspects of project management, CRM, and finance integration.
Concise Messaging: The descriptions and feature lists are brief and to the point.
Visual Clarity: The use of checkmarks and the tabular format makes it easy to compare features across tiers.
“COMPARE PACKAGE FEATURES” Header: This header clearly indicates the purpose of the table.
Progressive Disclosure: The tiers are presented in a logical order, allowing users to gradually explore more advanced features.
