The AtInternet pricing section is effective for several reasons:
- Clear Tiered Structure and Targeting:
- Distinct Tiers: The “BUSINESS” and “PREMIUM” tiers are clearly defined and visually separated, making it easy to compare options.
- Target Audience Differentiation: The descriptions and features suggest that “BUSINESS” is for standard needs, while “PREMIUM” caters to more advanced requirements.
- Transparent Pricing for One Tier:
- “Starting at 355€/MONTH” for Business: This provides a clear price point for the “BUSINESS” tier.
- “CONTACT US” for Premium: The “CONTACT US” designation for the “PREMIUM” tier suggests custom pricing, which is common for enterprise-level solutions.
- Emphasis on Feature Differentiation:
- Feature Lists: Detailed feature lists for each tier allow users to easily compare functionalities and understand the added value of the “PREMIUM” plan.
- “Everything in the BUSINESS pack, plus…” Structure: This clearly indicates the progression of features and benefits.
- Strategic Use of Calls to Action:
- “TRY FOR FREE” and “GET IN TOUCH” Buttons: Clear and prominent buttons encourage users to take action.
- “No obligation. Try for 1 month, for free!” Message: This message lowers the barrier to entry and encourages users to try the service.
- Visual Clarity and Organization:
- Clean Layout: The layout is clean and organized, making it easy to read and understand the information.
- Consistent Formatting: Consistent formatting across tiers enhances readability and makes comparisons easier.
- Focus on Core Value:
- Analytics: The emphasis on analytics features highlights the core value proposition of the platform.
- Scalability and Customization: The “Our different options are designed to scale and adapt to your needs” message emphasizes the platform’s flexibility.
- Informative Introductory Text:
- “Powerful, customisable analytics and expert support are within reach…” Message: This headline communicates the value proposition and key benefits of the platform.
