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Skuid

Skuid is a UI/UX toolkit for Salesforce that helps businesses build apps faster with less code.

Skuid Pricing Page Design
$500+ 4 Plans
Launch Website
Skuid
Put Salesforce data in one UI and only show users the data they need.

The Skuid pricing section is effective for several reasons:

  1. Clear Hierarchy and Visual Appeal:

    • Headline Focus: “Pricing” is clear and concise. The tagline “Plans for everything from starting to scaling” is relevant.
    • Tiered Structure: Four distinct tiers (Builder, Essentials, Growth, Enterprise) are clearly displayed.
    • Visual Cues: “Get started” and “Contact us” buttons are clearly visible. The layout is organized and easy to navigate.

  2. Value-Based Differentiation:

    • Target Audience: Each tier description highlights the target user and their needs (e.g., “Start building,” “Manage a single data source,” “Build productivity apps,” “Connect multiple data sources”).
    • Feature List: The features are presented in categories (Users, Configuration, Success), allowing for easy comparison of what’s included in each tier. The limits for each tier are clearly stated.

  3. Transparent Pricing:

    • Clear Pricing: Prices are clearly displayed for the Essentials and Growth tiers.
    • Custom Pricing: The Enterprise tier uses “Let’s talk,” indicating custom pricing for larger organizations.
    • Additional User Pricing: The pricing for additional users is clearly stated for the Essentials and Growth tiers.

  4. Addressing Different User Needs:

    • Tier Names: The names suggest different levels of service and functionality.
    • Target Audience Descriptions: The descriptions explicitly target different customer segments.

  5. Strategic Use of Information:

    • Call to Action: “Get started” and “Contact us” buttons are strategically placed.
    • Categorized Feature List: The features are grouped into logical categories, making it easy to see the differences between tiers.
    • Unlimited Options: The use of “Unlimited” for certain features in the higher tiers is attractive to users.
    • Training and Enablement: The inclusion of training and enablement hours in the Success category highlights the level of support provided.
    • Support Cases: The number of support cases included in each tier is clearly stated.
    • User Limits: User limits are clearly defined for each tier.
    • Connections: The number of connections allowed in each tier is specified.
    • Code Extensibility: The availability of code extensibility in the Enterprise tier is highlighted.