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Graphic Designing For T-shirts: Everything You Need To Know!

Tips To Design An Amazing T-shirt | DesignContest

If you will try to find the most common and frequently worn garment of the world, you’ll end up with a T-shirt. T-shirts are the most comfortable, casual and attractive form of garment and now can be seen worn on all social occasions and events. If you try to browse through the internet or shopping sites for T-shirts, you’ll end in a world of its own. There are innumerable companies that offer different types of T-shirt prints and designs on the internet, yet not all of them are successful in their attempts. Many of them fall short of an eye-catching design to attract customers towards it.

In this blog, we are going to discuss some of the graphic designing trends of T-shirt prints and how the purpose for design changes the way we approach this topic. To make is easier to understand, we have divided the whole process into 3 main steps.

Step.1: T-shirt base colour and neckline:

Corporate Colour T-Shirts at Rs 150/piece | प्रमोशनल टी ...

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The first step is the T-shirt design process would be select your base colour and neckline designs. The neckline could a round or v-shape, depending upon your choice. The range of colours would give your customers ample of options to try for themselves. Sometimes customers come to like a particular design but do not buy that option because they already own a T-shirt with the same base colour. Choice of base colours can also give your customers the idea that you brand is a one-stop-go where they will find the right option for themselves to wear.

Step.2: Researching for great designs:

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This is the most important step of the whole T-shirt designing process where the strength of your creativity is used. The best way to approach this step is to hire a graphic designing firm’s services. They bring with them the right kind of creativity and ideas which can make your brand stand-out in the market. Unlimited graphic design services offered by them can take care of the whole chain of designs for the apparels you are going to place in the marketplace. For your brand to be successful in the T-shirt business, creativity is a must and this creativity can come in a sure-shot way only with the expertise of a design firm.

Typographic T-shirts:

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If you are going for T-shirt designs that are typographic in nature, then you must research the most attractive fonts and calligraphy available on the internet. Such fonts can be used in isolation or with a combination of different fonts. Some of the popular fonts that are in vogue these days are Flycatcher, Snacker, Mist and Nomad. Then comes the process of what text to select for the print. The ideas for the same can be something quirky, humorous, witty or even a single word that catches the eyes of the people. The above image shows different option available in the market for typographic T-shirts. You can see a range of fonts and catchy phrases being used here.

Glow-in-the-dark T-shirts:

GLOW IN DARK TEES – Wearaffair Clothing

Glow-in-the-dark T-shirts are some of the coolest apparel option that youngster are vying to add to their wardrobe. Having a glow-in-the-dark T-shirt in your range of clothing can give your brand that modern feel that most of the successful T-shirt brands offer. This technique that makes these clothing glow is know as photo-luminescencePhoto-luminescence is achieved by using two-types of inks on the fabric. First, a layer of white inks is applied and then on top of it, a layer of special ink which makes it glow in the dark. With creativity, one can design some of the most successful range of designs of T-shirt with this process.

Screen printed T-shirts:

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Screen printed T-shirts are the most common and the most versatile of T-shirts available in the market. Any kind of design that can be imagined can also be printed on the T-shirt with this process. In the screen printing process, a stencil of the design is prepared and then placed on a screen. Then the ink is poured on top of the screen and the screen is pressed on top of the fabric. With the stencil once prepared, any number of T-shirts can be printed with this process.

Customized Office T-shirts:

Suzuki Motorsport Team Logo Polo Shirt Men Short Sleeve T Shirt ...

Workplace T-shirts or T-shirts for office events are great example of T-shirt design. Many companies want their employees who deal directly with the customers to wear the company’s logo and motto on their T-shirts. These T-shirts usually have polo collars and fabric. They form the best way of advertising thee company’s image in the minds of the people entering the office.

With many corporate firms announcing a casual clothing Fridays in their offices, they need their employees to wear a piece of casual clothing which is also able to brand the company’s logo. This makes such kind of design even important. One would want their company’s name and logo printed in the best way possible. This is where graphic design services enter and makes your company’s T-shirts have an amazing look and feel.

T-shirts as Event souvenirs and Promotional gifts:

T-shirt Printing - High Quality custom T-shirts | Printsome

Event organizers all around the world would want their firm to stand out among the competitors. Events like Marathon runs, Yoga sessions, Seminars and various public sporting events provides an opportunity for unique T-shirt designs. People coming to these events and wearing the same design provides a great photo-opportunity for the company organizing or sponsoring such events.

Step.3: The Printing Process:

How To Print On T-Shirts: Printing Methods for Home ...

Once your process of designing the T-shirt is complete, the last and final step of this process is getting your design printed. Some of the printing methods available in the market are Screen printing, Vinyl printing, heat pressing and Direct-To-T-shirt printing. The screen printing process has been described above, so we will discuss the other three examples here.

Vinyl Printing:

In Vinyl printing, soft clothing or rubber prints are cut into unique designs and then heat pressed onto the T-shirt fabric. This technique has the ability to mass produce certain designs. One can achieve both a limited range of unique designs as well as mass production of a particular design with this printing process.

Heat pressing:

In this process a design is placed on a transfer paper which is placed on top of the T-shirt. This is then placed in the heat pressing machine. This process is also useful in the vinyl printing process where in place of a transfer paper, a rubber or soft cloth is used. This process is however not effective when you are designing your T-shirt on a dark coloured base.

Direct-to-T-shirt printing:

Direct-to-T-shirt printing is one of the most modern techniques of printing available in the industry. It works just like printing a piece of paper in your officer printer. All you have to do is place the garment in the printer and upload your design into the computer. The printer will do the rest of the work. You can print unique designs with this technology. However, there is one advice to keep in mind here, the more advanced your printer is, the better resolution you will have in the final product.

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Struggling to Beautify Your Site? Use These Free Infographics and Templates Makers

 

Designing is a very important component of any business or entrepreneurial venture. In fact, a good and vibrant design instantly catches the attention of the viewers. They say that people don’t remember the written word as much as they do visuals. Companies or bloggers can try and make their sites and products look aesthetic. This way they are bound to grab the Market more than their rivals. And how would they do that? They can undoubtedly indulge in using online infographics and templates makers. And an amazing part of using these are that: They are absolutely free! So what are you all waiting for? Do read these amazing free design and templates makers! And try using them for amazing web designing!

 

  1. Canva

 

Who hasn’t used this software? It is certainly the most famous and used among all makers. From college students to professional website creators, all have used Canva. In fact, the name of the app suggests ” Canvas” of a painter. The software is inherent with a lot of templates. These are divided under sub- categories like posters, Instagram posts, invitation cards etc. Beginners can use it with utmost interest due to its ease. Besides that, infographics can also be made with templates. These include timelines, pointers, bullets etc. The app boasts to have around 50,000 designs. And they all are eye arresting! Despite a free plan, there’s a premium version available too. Though the free version is itself wholesome and does its job well. 

Features

  • Templates for social media, Facebook story, YouTube thumbnail.
  • Others include an Instagram story, Fashion magazine cover designs, teen magazines etc. 
  • You can also design logos and icons through it.

2. Piktochart 

This is again a very renowned designing software. It works the same way as Canva does. It helps beginners to learn how graphic Designing is done with ease. You can choose from any of their templates or infographics. It has around 600 templates. The number is definitely less than Canva yet users can employ it well. It also has the exclusive feature of an HTML publisher. The customers can use it to make effective and catchy visuals. They can be later used to be put on a website. Piktochart is relatively simpler to use and this is its brownie point. It again comes both in a free and premium version. 

Features

  • Social media graphics, print templates 
  • Charts and Map visuals
  • Personalized logos 

 

           3. Visme

 

Doesn’t the name of this software strike a tinkering bell? It does because of its uniqueness. Besides that Visme is known to be used under three simple steps. Firstly, you have to go to their site and explore their designs. They provide free graphics designing services. This is in terms of designs that are freely available and not paid. You can definitely go for a paid one too. The next step is choosing a design and working on it. They offer unlimited designing frames. Lastly, you can customise the visuals as per your needs and requirements. There are many graphs, tables and data widgets available to choose from.

Features

  • Creating data tables
  • Analytics, graphs and maps 
  • Customisation option

         4. Easel

 

This infographic software is mostly oriented to represent data. So one can surely feel confident in terms of using it for this purpose. One can present concepts, projects and reports in interesting forms through it. Thus it makes the task of presenting boring and mundane data in a beautiful way. One can also use different background colours for the infographics. This is going to give a wholly new outlook to your site. Apart from that, Easel gives you the option of designing webinar invites. One can even use it for making flowcharts. Thus it’s really helpful to educators, teachers and professionals

Features

  • Embedding codes
  • Designing flow charts 
  • Insertion of objects 

        5. Infogram

Just as the name suggests, Infogram deals with infographics. It is a free Infographics maker like all the above ones. It does offer a pro version as well. It is best known for offering around 200 maps to present information. These maps make data easy to understand and beautiful.  Besides that, you can use it to design online charts too. It has templates of around 35 charts. Altogether, Infogram is one of the top-rated free templates maker tools. You can even edit the colours and styles of charts suiting your needs or the business site.

Features

  • Animated GIF charts 
  • Interactive Maps 
  • Icons

        6. Venngage

And the last but not the least free graphic maker is Venngage. It offers unlimited designs and templates to choose from. One won’t feel disappointed while availing it’s designing services. Besides that, it allows the customer to use Infographics for data organisation and presentation. One can use it for boosting sales of the company too. Increased traffic is usually a result of tantalising visuals. You can also use various colours and logos for additional designing.

Features

  • High-quality PDFs
  • Team templates
  • Features of privacy and sharing

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One Stop Guide to “Business Card Design” – Your First Impression

If you are thinking that physical business cards have gone out of vogue and now is the age of only digital connection, you might not be familiar with what the new age designs and colours have brought to the business card designing industry. To say it short a good business card design can start a conversation. What a conversation means is that a small piece of paper or cardboard can take your brand and business to fame and glory.

You might be wondering how that can be achieved. Well, my friend today’s your lucky day and you are herein for a treat to your eyes. In this blog, we are going to discuss some of the coolest ideas available in the market that can help you design your business card and in turn bring you success.

Minimalist designs:

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100+ Beautiful, Creative and Minimal Business Cards

If you are looking for a minimalist design with a limited creativity, the above designs will give you an idea how it can be achieved. The font used in these designs have been kept simple and clear. The logo of the company is shown on one side of the card and the name and contact information on the other side. The graphic creativity has been kept limited to the company’s logo placement and design.

Laser-cut designs:

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30+ Business Card Design Ideas That Will Get Everyone Talking

Getting your business cards laser-cut offers a great piece of design. This new feature is a great conversation starter. Such eye catching designs can take the name of your brand a lot further. Being a piece of art in itself with such bespoke designs, they are highly unlikely to end up in the bin with other business cards.

Unique shape designs:

Business Card Design: Lady Bon Bon | High End Graphic Design

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Pin auf Business Card Design

Changing the shape of your cards can greatly impact the way people receiving it will feel for your brand. By going the unconventional way of changing the shape of the business cards, a small piece of paper can become a thing of beauty. It can also communicate to your clients the uniqueness your business can bring on the table. The above designs of a cupcake, a truck and a leaf can work as a natural definition of your business, in this case a bakery, a food truck and an environmentally sensitive construction respectively.

Geometrical shapes designs:

Corporate business card with colorful geometric shapes psd file ...

Geometric shapes business cards free vector download (35,747 Free ...

Abstract colorful business card template | Free Vector

Geometrical shapes adds a great feature to the design of the business cards. With colours imbued in it they look simple yet attractive. They give the card an elegant look. The colours used in the design can be the same as what is used in the logo design of your company.

Black card designs:

My personal business card design. Front side - Black in color ...

The World's Best Photos of namecard and white - Flickr Hive Mind

Black coloured business cards are much in vogue these days are are quite versatile. Just the thought of not taking the common base colour ‘white’ gives the client an impression that the way you do your business is unique. It packs with itself a sense of class, aristocracy and boldness. With the use of black base colour, the designer can draw up for you a range of stylish cards.

Golden colour designs:

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Luxury Gold Foil Black Card Business Card Customized Name Card ...

The use of Golden colour can give your clients an impression and evoke feeling of royalty, exclusivity and strength. This bold design choice can make your card stand out among your competitors. Graphic design services available in the market can offer you multiple templates and even unique designs in this category.

Witty business card designs:

25 Creative and Funny Business Cards

30 Of The Most Creative Business Cards Ever | Bored Panda

20-Creative-Business-Cards-That-Are-More-Than-Business-Cards

Nowadays witty and humorous designs can offer a great eye catching feature on your business cards. This is a bold move that has been born from ‘out-of-the-box’ thinking and is a great way of telling a story. The client who receives such cards will definitely show them to other people of their business circle and “Voila!”, you have got an automatic publicity tool in the palm of your hands. The designer designing such cards uses a range of different tools like unique cutting, colour choices, icons, clip art, quirky one liners and even origami.

Line drawings cards:

business cards Wallnuts by Esther on Dribbble

LOVE the line drawing on this card. = serious + organic nature ...

Business Card Design by Morgan Brewer (Parsons) on Dribbble

A simple line drawn by an artist is capable of saying a lot of things. Line drawing designs on business cards offered by graphic design services are a piece of art in itself. The above images of business cards speaks for themselves. The mural designing firm’s business card has various icons made from lines which symbolizes the murals made by an artist. The architect’s card here is another great piece of design which shows a building’s line drawing and beautifully emerging lines running to the edge of the card. The last example of a bridal makeup artist’s card shows a single line that emerges from the edge of the card and turns into an image of lips in the middle and then again moving to the edge of the card.

What we learned so far:

A good business card design can start a conversation and starting a conversation is considered to be a great marketing strategy. The choice of colour, font, shape, cut, imagery, icons and design of the card, all play a major role in making your card stand out among your business competitors. Unlimited graphic design services offered by design companies is a great investment for your business. They can help you find and select the most suitable and stylish design for your business cards. A great idea could be to hire such services in making unique cards for you and all your employees which can narrate your business story.

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Is Growth Hacking Still A Key To Success?

 

The start-up trend is a revolution; nobody has ever thought that the 21st century will bring out so many unicorn startups. These startups not only helped the economy to grow, but the customer’s buying pattern even changed a lot. 

The brick and mortar trend got replaced by online shopping, and according to a study, it’s claimed that by the end of the 22nd century, there will be a whole lot of different customer trends and demands. Now, what makes all these incredible startups, a unicorn startup. All the best startups have one thing in common ‘Growth Hacking.’

By understanding, this term business can do a lot, because;

Growth hacking not only gives a competitive advantage but even it provides a business with a robust framework.

 

There is nothing to fear about this buzz word because growth hacking was used by founders as well as highly skilled entrepreneurs. If you haven’t used it yet, it’s the best time to move for it because the future is all about those individuals who adapt to changes. 

 

What is Growth Hacking?

To be more familiar with this word, growth hacking is simply trying hacks to grow! It’s a newly emerged field with a broad combination of data, marketing, and technology. It’s all about experimentation by applying all the marketing tactics by using updated technology for the business.

Growth Hacking is a process-based methodology, wherein the main aim is to grow the number of customers.

 

Initially originated from the silicon valley, there are n numbers of growth hackers seen in every corner of the world. While many marketers get confused that it’s just another type of marketing technique but ain’t really that way! 

This subject is obviously polarizing, but when applied to a business, it can do wonders because the major motto of every founder or startup or local business is just Growth. 

What do Growth Hackers do?

A growth hacker is not a marketer, and it can never be because both are important for a business. The main aim of the growth hacker is to use all the data optimally and come up with definite results for growth. 

Every decision made by a growth hacker is inclined to grow!

 

Sean Ellis was the very first growth hacker back in 2011; he was a marketing manager in Paypal, and we all know where Paypal stands now. 

The absolute focus of him was growth, and he just worked against the traditional market by different methods, tools, and practices, and just got the achievement.  Following the conventional market is one of the significant barriers to growth. 

 

Growth Hacking, Future, and success: 

Speaking of the current Covid19 condition, growth hackers are essential for any startup. As the market trend has changed drastically, and people in the future will be more concerned about their investments rather than spending, it will be tough for a business to sustain in the rat race.

All the existing strategies of business got fluctuations because of this undergoing Pandemic, but growth hacking will always be about growth. And its strategies keep on changing. 

Usually, growth hacking is a one-person game, because in every business, there is just a growth hacker, who builds the strategy and everyone works accordingly.

 

But what are the strategies of a growth hacker?

  • A growth hacker keeps an eye on the entire pirate funnel, that is, awareness, acquisition, activation, retention, revenue, and referral. 
  • A growth hacker runs different experiments to know or understand which one will work more effectively 
  • All the experiments done by a growth hacker is data-driven
  • A growth hacker has sound technical skills, analytical skills, and marketing skills
  • A growth hacker just focuses on a single product line or an only service 

 

So is there any future in growth hacking?

Absolutely, growth hacking will be the newer trend after this pandemic because the working here is all future and technology-driven.  Although there will be a lot of significant barriers, it will surely give a push. 

Growth hackers learn what API is, what is programming, and the customer trends as well. So a growth hacker will ultimately become the powerhouse of the business.

As for now, growth hacking is used by a lot of startups, and it’s even possible that in the future, the fortune 500 lists will be all about growth hackers!

At a time, growth hacking can’t be implied on more giant corporations because there are lots of complications, but if worked on properly, it can act as a resource.

 

What will Growth Hacking do to the traditional market?

As far as the traditional market is concerned, a growth hacker can easily replace a marketer, because a marketer is an opponent of a growth hacker. A marketer has some restrictions, but a growth hacker has some relaxation.

But if a marketer chooses to become a growth hacker, then they can do exceptionally well in it. As Sean Ellis was at first a marketer itself and now is considered as the godfather of growth hacking, he has done wonders.

 

Unethical or ethical – what is a growth hacker’s approach?

A person can’t just impose their view on a growth hacker about its working pattern, but in some way, growth hackers do work unethically, and it’s quite obvious for them too. Because they consider growth as their only goal, they tend to do unethical practices. 

The focus of the growth hacker is narrow, and they are the biggest risk-taker in any organization. Their paths are aggressive, and they have lots of obstacles too on their way. 

Most of the growth hackers don’t even think about being ethical or unethical because what they are going to do is something out of the box.

And the knowledge which they are seeking is sometimes not apparent by regular lawmakers.

 

Conclusion

It surely takes lots of time to learn a skill like growth hacking, but once mastered, it can do wonders for the whole business world. You can be a game-changer, and sometimes there will be failures. 

It’s a rare skill, but not impossible because all it takes is lots of practice and dedication. 

A person learning this skill will inevitably face lots of failures, but what makes a person skilled is how he tackles himself with the failures. Growth Hacking is still the key to success, both personal and professional, too, if learned and mastered well.

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Landing Page Vs. Home Page – The Correct Way To Bring In The Audience.

While dealing with digital marketing, terms like a landing page and the home page is used more often. And most of the clients try to interrogate about this specific term only. 

And it’s not their fault too, because a landing page is identical to the homepage, but there are some key differences, which many of them ignore.

The main objective of the homepage is to inspire the visitor to be on the website and go through almost all the pages of the site to find the information they were searching for. 

However, a landing page is built to satisfy the informational need of a customer related to a single product or service. 

Building a landing page is much complex, as it has to attract the eye of the viewer at very first glance, and the conversion should happen, or else it just fails!

 

4 Significant Difference Between Landing Page And An Homepage:

Purpose and Target Audience:

As mentioned previously, the main difference between both of the pages is the target audience. 

As in the name itself, the landing page refers to space where someone lands after clicking on an ad. This ad might be of a shoe a person has seen in any social media. By clicking on that ad, the page on which he has landed is stated as a landing page. 

This mostly happens with paid search apps. And it has been noticed by many of us, by now. Whatever we search on the search engine, at the very next moment, there are lots of ads displayed related to that product itself.

For example, if you are looking for graphic designers near me, then there will be lots of ads displayed on your phone about the graphic designers in your area. 

The only purpose of these digital ads is to target specific demographics, which can help with the conversion rate. 

Hence, the landing page has to be tailored by the type of the audience watching it.  

In landing page designing, organic traffic doesn’t really matter; what just matters is the content that would help to push the conversion rate. 

In short, one can get traffic and boost sales by the landing page itself, whereas the homepage is also essential as it connects the customer to the company. 

 

Navigation:

As mentioned earlier, the landing page just has a goal to convert the traffic, whereas a home page needs to wear lots of hats. 

The homepage covers a navigation bar, along with some links of social media accounts in the footer, and also links to help the visitor to interact with the website. 

On the other hand, a landing page doesn’t have any navigation. It has just the primary goal to make the conversion, and just not create any distractions. 

 

Content:

The content on both the landing page and home page differs a lot. The information on the homepage might be similar to the landing page, but the landing page just promotes the product and the service. 

Unlike the organic traffic of the homepage, landing page knows what search terms have brought the visitor to visit your page. Hence the landing page should be specific to those searches and ads only.

For example, if a person searches for a graphic design agency near me, and clicks the agency’s ad, then they will be directed towards the landing page of that specific search and not the homepage. This landing page will cover all the essential questions like, Why are your agency is the best choice? What kind of offer do you have for specific graphics? What is the cost of graphic design?

Hence a landing page covers more target audiences than the homepage!

 

Call To Action:

The landing page is often action-oriented, and this is one of the most substantial differences between a landing page and a homepage page. In simpler words, landing pages always have some type of Call-to-Action (CTA) to encourage the viewers to do some action.

This CTA may cover actionable content like, ‘call us now’ or ‘get started today’ or even ‘buy the subscription!’ 

Moreover, on the landing page, if there is any offer related to the search, it’s displayed there, to boost the conversion. For example, ‘buy the subscription now and get an instant 10% discount’. This makes the customer more special, and they tend to take action instantly.

Whereas a homepage never really have strong CTA, they do have it, but it’s not so healthy for the conversion, and it’s absolutely okay! The website is often used as a resource for the audience as a whole. 

 

Conclusion

Home Page has lots of information, sources, and links covered in it because the company has to put all the essential information at its site as a resource to their potential customers. 

Also, the landing page covers a specific message, related content; it is highly focused on a customer. The primary purpose is to convert and generate leads by increasing the sign-up, prompting calls, or initiating a chat with the targeted customer. One can even say that it is a simplified yet more concise version of a homepage along with a specific call-to-action.

Hence it requires lots of patience and dedication to built both the pages. Professionally, one can take the help of agencies who have good knowledge about creating landing pages and homepages. Draftss have a team of designers working individually in building unique pages for their customers, and with tremendous success, they can be the best choice!!

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A Peek Into What The Future of Unlimited Productized Services Will Look Like!

 

Wondering about this gig economy? Or have ever heard about this fancy word? If you aren’t aware of this, then in simpler terms, it’s the future of the business world.

There are almost millions of people active on different freelancing sites. And most of them have taken up freelancing as their full-time job. And the future is all about them and how valuable the service they will be providing to their customers.

The service provided by freelancers is usually for a business, but at a time, it gets tiring to handle all the clients with different demands at once. Unlimited productized service will bring lots of changes in this trend in the future, as there are just a few companies following this trend, but there will be many in the coming years!

Unlimited productized service will focus on the ‘product-market-fit,’ which lacks nowadays!

Below-given is some list of services that will be following the unlimited productized service trend, and surely they will bloom.

 

Future of different types of services that will follow this trend:

 

Unlimited SEO Service 

 

Being a content creator in this generation of choices is really hard because there will be lots of spending hours writing a blog post or a web post. As of now, there’s a lot of popularity about SEO, and it’s transforming. 

Hence in the future too, this unlimited SEO service will be the demand of many businesses. Quoting and listing are very confusing at times, and in the future, what will work entirely is the best practice of SEO. 

There are different SEO best practices followed now as well, but the psychic profits a company gain is not just by the content quality but also by the optimized, targeted word in the blog.

So how will the future look like? 

Companies will charge a set price to optimize a blog post

Wherein there will be all the services included, like keyword research, determining a focused keyword, updating the alt-tags, writing the meta description, and updating URL slugs along with the title, which will be reflecting the targeted keyword.

 

Unlimited Graphic Designing Service 

Graphic Design Company in Delhi, Graphic Designing Services India

Being the king of the market now, too, the content will rule the future as well. And if graphics accompany the content, then it’s an absolute profit for the business. 

Graphic design is a skill set that consumes time, and hence it will even upgrow in the future, just like Draftss, who offers Unlimited graphic designing service to their customers, with quite an ease.

What will graphic designing services look like in the future? 

Usually, companies will tend to create stock images for their clients for much ease. This stock image curator and a team of graphic designers will surely take up the future.  

 

Unlimited Content Creation Service

 

Why just stick to words when there are clear stats about how unlimited content creation will be the king in the future. 

Even though we claim that the world has got digitized, yet nearly 70% of marketers lack a consistent or integrated content strategy. And these marketers will surely not be in the long run.

Most of the companies allocate 30% of their marketing budget into content creation because this is the only way they can create value. 

And nearly 51% of marketers are rethinking to increase their spending in content marketing. 

Conclusively, content creation service will surely expand in the future, and if you are looking to build an agency, then surely think about providing Unlimited Content Creation Service. 

How will it work? Most of the unlimited service provider companies will offer one-off blog posts along with the packages of blog posts for a set price.

 

Unlimited Repurposing Content Service

The stats mentioned above clearly states how curating and reusing the existing content can help marketers to lead. Hence, there are probably more opportunities in Repurposing content than in creating it.

And it’s effortless too. The only service one will have to give is to go through the existing content and repurpose it according to the necessities and making it more attractive.

And as the content keeps on changing as per the market requirements, unlimited re-purposing content will be the most in-demand service in the future. 

How will this work? 

The agency will offer a specific rate depending on the medium, like podcast creation, or YouTube content curator, and will repurpose the content to make it more engaging.

 

Unlimited Website Creation Service

Flocksy: Unlimited Graphic Design, Video Editing, Copywriting and ...

Just like the unlimited graphic designing service, website creation can also bag the right amount of money in the future. Already there are millions of sites, and in the coming years, the competition will be more robust. 

Website creation comes with too many technicalities. Hence an unlimited website creation service will not only give comfort to the service provider, but also the business will be benefited. 

These services may include website content creation or even web-page creation at a fixed price.

 

Unlimited UX Reviews Services 

 

Sounds new, right? An unbiased review helps a company or a business to grow, and this productized service idea will not only give a good amount, but also it will be the trendiest!

Currently, there are just small amounts of UX reviewers who tell businesses their unbiased opinions, but the market demands more!

This service will be the same as internet auditing wherein a person will provide an in-depth review of existing websites and help the business with better recommendations on how they can improve.

 

Unlimited Social Media Managing Services

 

Managing social media is not everyone’s cup. of tea, and surely in the future, there will be more demand for individuals who have a significant presence on social media. 

Hence unlimited Social media management services will not only be the most demanded service, but also, there will be a lot of responsibilities here!

And deciding a package for such projects will also be quite tricky! Although most of the service providers will offer a social media plan for businesses, and, thus, there will be a lot of customizations as per the individual needs. 

 

Conclusion: 

The most common issues seen by any freelancer is about their sustainable revenue. And thus by charging a monthly fee, in turn, of unlimited productized services will not only help the company to give better service, but also, they will even create goodwill with the company for a longer time. 

Moreover, it’s just like providing service as a service at the start. The business will grow, and also the client’s demand will be fulfilled too!

Drop-Servicing-The-Definitive-Guide-2020

Drop Servicing Business With Draftss in 2020: A Practical Guide.

In the business world today, you can drop service from anything to everything. But the only thing you should not drop service is the thing you do not understand. Although you don’t have to be an expert to drop service a digital product, having some basic knowledge of what you are offering is definitely going to help. It is also very important to trust the service partners you’re going to work with. 

A major benefit of drop servicing for businesses is to reduce overhead costs. Thus, it’s very important to analyze the complete financial structure you are going to follow while you are drop servicing. Find drop servicing partners who can help you reduce overhead costs. The type of packages offered, their upfront costs, and the flexibility they provide would be integral aspects to evaluate their compatibility with you.

Drop servicing can be easy. First, you need to define and put together what are your going to drop service and who are you going to provide the services.

Second, find yourself a partner to drop service. It’s very important to get a partner who fits your requirements appropriately. The partner can be an individual, a group of individuals, or professional companies.

Third, you need to get on  a platform to be able to make your services available to your potential and target customers. Simplest of all is to get yourself a website!

Fourth, and the final, you need to have a marketing strategy which is fit and exact for all your requirements and can be executed with the available resources. Take help from your drop servicing partners in formulation of a perfect strategy!

Let us understand how you can start drop servicing in detail!

 

Drop Servicing Design And WordPress & HTML Services

Designing and WordPress & HTML services are highly in demand in almost every industry. Every organization wants to be the best and for that matter of choice, they understand that they need to look best. Digital transformation for every business has become an integral aspect that they can’t ignore and thus frontend designing of various digital platforms has gained importance.

Due to rising importance, they bring in a lot of business opportunities. Some of the most popular services being drop serviced widely are:

  1. Logo Designing & Branding
  2. WordPress Development & Designing
  3. Web Development & Designing
  4. Graphic Designing
  5. App UI/UX Designing
  6. Promotional Designing
  7. Merchandise Designing
  8. Brochure/Newsletter/Whitepaper/Postcards Designing

And the limit is endless!

While your firm gets ready to bring in designers who have absolute brilliance to design these particulars, it’s always a good idea to get it outsourced without compromising on the quality of services and without diluting the resources for your growth.

Let’s take you quickly through some of the services highly in demand:

 

  •       Logo Designing & Branding

Logo & Branding is something very essential to every business and if you provide it, you’re an integral part of the business world. You can easily subscribe to a designing package and get the logo designing and branding services Drop Shipped with a designing company.  

  • WordPress Designing & Development

WordPress Development is easy to update, edit, change or modify the content of the website. You can easily propose great designs and highly modified wordpress websites to your clients for a variety of needs like e-commerce, for bookings, for portfolios, for blogging, and several more.

 

  •       Graphic Designing

Graphics are important and so is the one who provides it! Get great graphic designing services Drop Serviced with a designing company and let your designing business expand with ease. One of the major advantages to use Draftss as your Drop Servicing Partner is that Draftss lets you use the portfolio of its great designs in various formats with no marks and thus lets you portray your image as an expert.

  • Web & App UI/UX

Companies and businesses around the globe are very conscious of engaging with their audience in the right way and thus investing large sums on improving their UI/UX. This aspect is indispensable for business in the near future and thus can give a boost to your drop servicing business and keep it afloat for a good time. You can get these services drop serviced  by organisations around the world easily and serve your clients making decent profits!

  •       Promotional Designing

Promotional designing plays a crucial role. What, How, and Where an organization says and communicates with the respective target audience makes a great difference and organisations are spending a lot on it. Your drop servicing business can design particulars like flyers, graphic designs, social media content, brochures, e-books,  infographics, illustrations, and similar such things to cater to their needs while just getting them all drop serviced.  

  • Merchandise

Every company wishes to become a brand and is working hard to grow thus making the demand of branded merchandise to go higher. Merchandise designing is one of the highly demanded and widely famous concepts of branding. You can provide a number of merchandise like T-shirts, Stationeries, Postcards, and such other things and get them Drop Serviced easily. 

 

  • Brochure/Newsletter/Whitepaper/Postcards Designing

These are the basics every business requires before it even starts doing business. By having a great designing agency on your back, you can claim your expertise in these services for the upcoming and thriving businesses and explore a huge market full of demand. Get these particulars like Brochure, Newsletters, Whitepapers, Postcards, and other essentials designed through Drop Servicing services and make a great business deal for yourself out of it.

 

How are you going to get these services Drop Serviced?

A number of platforms and portals form a community of freelancers and experts who can make a perfect team for performing services on behalf of you and work as a drop servicing partner for your business. Platforms like Upwork, Fiverr, and many other similar platforms are up and running where you can find your drop servicing partners. 

But as everything comes in life not easy, there can be some complications you may have to deal with.

  • Some of these platforms keep a percentage share of the total cost of the project retained adding a little risk to your profits from the projects. 
  • Also, it may get difficult for you to trust random freelancers upon these platforms although the reviews and ratings of the freelancers are provided. 
  • Even if you get some freelancers and individuals upon these problems, it’s an additional challenge for you to manage them as well with your growing business.

Some platforms also provide a complete solution as a platform for dispute resolution, but why get into them when you can just avoid them!

You can look up to Draftss for your drop servicing business and make it easier as well as comfortable for you to work well. Some of the key aspects of Draftss are: 

  1. 100+ services offered.
  2. No need to review the designers!
  3. You get an entire design team.
  4. Especially trained people for handling your project as well.
  5. Great technical knowledge.
  6. Superb customer support.
  7. One time & subscription based payment models.
  8. Quick and Easy.
  9. Awesome Designs
  10. Helps with design & code consultations as well.
  11. Integration with Slack & Trello makes it easier to work with them.
  12. A lot of businesses as well as individuals use Draftss for Drop Servicing.
  13. Draftss work with small as well as huge brands.
  14. Pretty Cool Team to Work with.
  15. All the services you get offered are white labeled.

One of the best and the rarest things to find is a pricing model that works on subscription. Draftss provides its subscription based pricing model that helps you strategize as well as set your pricing and revenue targets.

A number of platforms can get you started with your Drop Servicing business instantly, smoothly, and with ease but what about the customers? Let’s make your services available to your target customers with some simple and effective steps.

How Should You Make These Services Available?

The best and the quickest way to reach out to your clients is online!

 

Get an amazing website built for your organization in no time with great service providers in the market available and set up your online portfolio for your to-be-customers to opt and subscribe to your services.

While you propose to service your clients, be an expert! Some of the in-demand drop servicing partner companies like Draftss let you showcase all their expertise and solutions as yours and showcase a broad and huge portfolio for which you can be called as an expert.

Receive your subscriptions and demands from your clients and let your Drop Servicing partner serve them on behalf of you.

It’s that easy!

 

How should you price these services?

A perfect Drop Servicing pricing strategy will help you to get a better marketing strategy and create more sales, thus more profits. 

Failing to have an optimum price point for your services through Drop Servicing, you may either lose customers by setting the prices too high or may lose upon potential profits by setting the prices too low.

Most common pricing strategies are:

  • The Traditional Cost Based Pricing: where prices are dependent upon cost and aspired profits.
  • Competition Based Pricing Strategy: where prices are strategically aligned with the prices offered by competitors.
  • Customer Based Pricing Strategy: where prices are flexible enough and the final charges are based upon the type, strata, and payment capacity of the customers. 

Average Prices

For each scope of services, choose an average range of prices. For example, you subscribe to a monthly subscription of Draftss and price each of the services according to the average value. 

  • Logo & Designing services are usually quoted in a range of $150-$1500.
  • Landing Pages are designed at an average price range of $300-$1200.
  • UI/UX Designs for the Mobile Apps are priced in the range of $300-$1200.
  • Infographic designs usually are priced in the range of $5-$367.

More number of projects you get in a month, the more profit for your organization!

 

How to get customers?

  • Use Upwork & Similar Sites

A number of platforms, networks, and communities like:

  1. Freelancer
  2. Upwork
  3. Fiverr 
  4. Toptal
  5. Simply Hired

help organizations as well as individuals to bag projects on a freelance basis. They make it easy for the demand side as well as the supply side to come together upon a platform, analyse the deal, and further close the deal!

 

  • Google Ads & Facebook Ads

Using Google Ads & other Social Media platforms can do wonders for businesses to get leads and potential customers while saving a big investment cost for the business. Further, use google analytics and google trends to track the growth as well as improve upon the ongoing growth of your online platforms.

 

  • Friends & Family

Friends & family acquaintances can be your initial clients and once you get your first project, it only gets easier. Offer your friends and acquaintances services for dirt cheap prices and in exchange you get to become the best person to refer your business to their network further ultimately providing you with a lot of leads in future.

 

 

  • SEO

SEO (Search Engine Optimization) activities can highly help you bring in a lot of traffic to your web based business portals. Use it to bring out the best content and to engage with the highly convertible leads. Tools and services to help you with SEO like YoastSEO, SEMRush, Ahrefs, Google Keyword Planner, SEOPress, and other similar tools can help gain organic traffic. Search engines play a major role and are a great source of traffic for most websites on the internet. Optimizing your website for search engines can help you rank higher in search results and significantly grow your Drop Serviced business.  

 

And Done!

Drop Servicing the design services is going to make a good choice for you and your business to deal with the clients with the best quality when dealing with management or financial constraints. Make sure you have an appropriate and compatible Drop Servicing artner for your organization. Drop Servicing can relieve you from a lot and this makes it a highly lucrative opportunity for a business to grab.

You’ve got your organization settled up, you’ve got your design and development services Drop Serviced to Draftss, and now serving your clients with the best is the next! 

Looking for an easy and quick way to get the services Drop Serviced to Draftss?

Reach out to jd@draftss.com and let your business expand!


Drop Servicing is going to be the future of a number of businesses soon. It’s better to find your drop servicing partner soon and get started with the delivery of expert services. From partnering with a great designing company like Draftss to achieve perfection just in the beginning to reaching out to your customers and making the services available to them, it’s easy and quick! 

Follow the right steps and you get to have a great business settled up in no time with all the services drop serviced. Start with defining the scope of services you’re going to provide. Find a drop servicing partner for your business, get ready with your services to be showcased before your potential customers, reach out to them and get started! 

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Graphic design in the era of AI

The term “artificial intelligence” is often linked with a mixture of thrill and horror. Perhaps all the excitement often stems from sci-Fi movies where AI is shown to be taking over the world and very soon there would be a war between the worlds of human and technium!

Leaving all the fictional stories apart, what exactly is AI, and what purpose would it serve in the graphic design industry? To answer the first question, artificial intelligence is machine intelligence that is very much unlike the perception or cognition of natural intelligence present in humans and animals. It uses algorithms and coding to perform tasks such as calculation, reasoning, problem-solving, data analyzing and other tasks that would make our lives easier. So now let us dive into what it means for the graphic design industry!

Will the AI replace the artists?

This is one of the most frequently asked questions. People showing concern over whether the automation is going to take over the jobs or the works of artists. This is not a baseless question to ask either. However, that is not exactly how artificial intelligence works. The machine or software can only help the artists by proving the easy user interface and increasing speed and efficiency. In other words, the designs can be made cheaper and faster. Moreover, the machines would be having a large interface and data of information that can provide thousands of design suggestion from a vast database. A digital illustration would become far easier for the artists as now they can refer thousands of graphic designs and draw more inspiring ideas from them.

The idea of machines adopting human creativity is a far fetched one. It can only perform functions or make designs already encoded into it.

Would this alter the quality in designs?

While it is true that automation in art is likely to improve its quality as it would ensure less amount of errors, and also provide the best alternative suggestions. Moreover, it would also provide graphic design colour suggestions that would heighten the quality of the work. This would indeed be beneficial for the marketing sector of the industry as designs would be available faster and at a cheaper rate, since it cuts down labour cost to a great extent.

On that note, it would also be worthwhile to mention that artists no longer have to work hard to learn design techniques as they previously had to. There would be lesser interaction among artists themselves as newer artists would rely less on teachings and advice of older practitioners and more on the algorithms and suggestions of their artificial intelligence software.

The man tech conjugation is likely to improve designs, but would it lead to underrating of hard work and learning?

That day is not far when AI will be having an extensive role to play in the field of art and digital illustration. Until then, we can still rely on the artists to provide us with some best quality designs with all their hard work and persistence. There are companies that provide unlimited graphic design services for a very reasonable price that you may want to check out. Draftss is one of them. They will provide good opportunities to support startup plans as well. Make it a point to visit their website or blog.

Know more about how AI is gonna change the digital advertising industry.

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Decoding challenges faced by advertising agencies

You must have noticed various types of advertisements multinational companies and different brands produce to promote their company? Many of them happen to be extremely creative and has meaningful content! You must have wondered how they come up with such brilliant ideas, how much brain-racking that must have employed?

Well, your answer lies in the advertising agencies! They are companies meant for your company’s benefit that provides good promotional content and they are there to provide you with mass recognition. Whether it is an advertisement on T.V or Facebook ads, advertising agencies do research on what the masses want to view and build creative and promotional content based on a variety of factors such as country, target audience, the popularity of that type of product. Oftentimes, these firms take it upon themselves to conduct ad campaigns that would educate the masses regarding new products and their benefits.

However, the work of advertising agencies is never easy. There are different types of challenges they need to overcome as well. You might be wondering if the work employs so much creativity then why would it be challenging? The answer is a broad one but let us visit them one by one:

Lack of collaboration

For any successful endeavour in advertising, there has to be a collaboration between the agency and the client. The goal should be the same, the agenda of the client clear. However, whenever there is any mistrust on the part of the client, it results in the subjugation of the agency, and they feel less important.

The lack of trust might stem from the underperformance of the agencies or a ‘believed underperformance’ because proper payment for resources might not be given to the agencies. This leaves room for lack of collaboration and teamwork.

Trust is a two-way street. It should be mutual to engage in collaborative projects.

Lack of warmth and intimacy

Another factor which engenders problems is the lack of warmth and intimacy among the advertising agency and the client. Too much professionalism often kills the relation rather than strengthening it. Finding out common interests, holding frequent meetings often promotes collaboration at work.

If the clients are not made comfortable or if the agencies are never allowed to take any individual decision then that also hampers the relation between the client and the agency.

Sometimes all it takes is to be comfortable enough to be able to voice your choices and ideas. There should be people wanting to listen.

Breaking the boundaries

Successful advertising means breaking the boundaries of the audience and making them think about the particular brand. Therefore, often agencies make use of other forms of creative expression such as graphic designs and creative art to promote companies. The expression should be innovative and make the people think about the particular brand. This involves a lot of brain-racking and hard work on the part of the agencies. As there are many kinds of promotions already made and done, agencies always have to be on the lookout for a newer and different approach to make the products more desirable and memorable.

Working in ad agencies requires you to keep creating innovative and unique ideas for your clients. Sometimes it takes a lot of brain-racking.

In case you are new into entrepreneurship, you must be facing a lot of challenges especially in getting hold of advertising agencies as most of them do have a high rate for quality work they are providing. But in case you need services for any start-up or a small business you may consider consulting Draftss. Draftss provide unlimited graphic design services for a very nominal and reasonable price with the motive of supporting small companies.

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Graphic Designing For Product Packaging

In this 21st Century, the markets are stocked with a humongous amount of products of all categories. A consumer visiting a supermarket is bombarded with a huge pile of products of a category available on the shelves. They will only choose the one product that stands out among them. Now the question here for the brands and product manufacturing companies is- how to attract the customers to their brand. The best way to do that in this super-competitive market of today is to make the looks of your product as graphically beautiful as possible and to do that one needs the expertise of the graphic design services.

A graphically designed package of a product uses its unique designing capabilities to address a whole gamut of marketing criteria like- Logo designing, brand making, designing for sales growth and ultimately boosting the brand power in the market.

The phrase ‘Don’t judge a book by its covers’ signifies that an average person is definitely inclined to look and choose a product based on it appearance. Therefore, it becomes quite imperative to cash on this psychological phenomenon of attracting human eyes.

What goes into making a great package design?

Colour Choices:

How to Use Colors in Marketing and Advertising

Colours are an amazing piece of design which can make your particular brand stand out among the competitors on the shelf. Colours give your brand an ‘identity’ which when collaborated with an amazing graphic can turn your brand into a winner. Colour choice for the packaging also communicates the underlying message that each colour speaks.

Telling a story: The colours can evoke a particular emotion in your customers therefore, you need to select a colour for your packaging which relates to the message your brand wants your customers to understand.

Let’s understand what each colour signifies on the packaging:

Black: Power, Strength, Elegance, Boldness, Richness and Sophistication

White: Freshness, Goodness, Hope, Purity and a Cool vibe

Blue: Calmness, Trust, Stability, Faith, Peace and Integrity

Green: Environment, Eco-friendliness, Freshness, Soothing, Safety and Relaxation

Red: Energy, Excitement, Love, Passion, Hunger and Style

Yellow: Warmth, Cheerfulness, Optimism, Joy and Attention

Orange: Happiness, Engaging, Youth, Standing-out, Attraction and Health

Pink: Tenderness, Beauty, Sympathy, Sensitivity, Care and Romance

Purple: Creativity, Magic, Mystery, Wisdom, Luxury and Royalty

Grey: Strength, Authority, Stability, Maturity and Security

Logo Design:

Logo design is a usually a one time job for any brand and therefore, is something which must be handled by experts who work in this field of design. Any company looking to take their brand further will need to get their logo designed by a good graphic designing firm. A Logo is the ‘identity’ of the brand, so utmost care should be given to it while designing. It must speak of the product that you want to market, the idea you are selling, the story that your brand wants to tell and also stand out on the material of packaging being used.

The above highlighted examples of Logo designs for different brands by Draftss, shows each brand logo in a different light. The font choice, colour choice and accompanying design speaks of the uniqueness of each brand they represent.

Unique Product Packaging = Unique Designing

It is often forgotten while designing the graphics of the package, the way in which the product will be packaged. A particular design that works well on a metallic round can might not work in the same way for a cardboard box or a plastic package. One also need to understand the packaging material choice and its texture- Is it plastic? metal? a fabric? cardboard? or even a new type of material.

Canned Drink design:

In the above image of a canned drink’s outer design, one can see how the designer has approached it. The choice of the colour yellow is apt with the product being packaged and also the name of the brand. It evokes in the consumer emotions such as cheerfulness, joy, freshness and optimism. The upper-half design of the can contains the graphics of fruits and flowers and lower half, the brand’s logo and product name. It even contains a kind of accompanying motto “You can taste”.

Poly-Packets design:

We all know that there is a huge competition in the salt manufacturing and packaging industry. So, in this next example of a salt package design, the designer has used all the tools at his/her disposal and has come up with a unique design for this brand. Such a design can make your product stand out on the shelf where numerous other salt manufacturers have placed their product. The choice of the colour orange evokes the emotions of happiness, health and youthfulness, which is what this food product should convey to its customers. The use of graphics in showing the different vegetables all around the package is also great.

Metallic Box design:

In the above metal pencil-box design, the image graphics of a sitting Buddha conveys joy and happiness to its customers i.e. kids. The colour choice of red, pink and white which evokes the emotions of excitement, tenderness and hope is also amazing. The uniqueness of the package(metallic pencil-box) has been take taken into consideration with the right placement and alignment of the image on it.

Zipper Pouch package design:

In the above package design, the designer has used pastel colours which symbolizes sophistication.  The colour Green evokes freshness, the colour Pink evokes tenderness and Orange evokes health. The overall look of the package is quite modern and attention grabbing. The packages of different categories of the same brand have been designed uniquely. The texture of the material has also been understood well by the designer which shows up in the finalized package. The story of the brand of eco-friendliness and environment has been well conveyed.

Squeeze packet design:

In the above example of a tomato ketchup squeeze-up package, the colour red has aptly been used which symbolizes the fruit Tomato and also evokes in the consumer the emotions of energy and excitement. The colour red is also a huge appetite enhancer which works well for a food brand. The graphics of fresh tomatoes is a great add-on by the designer. This makes it more appealing for the consumer to go for this particular brand. The unique packaging for this liquid and viscous sauce has been taken care of by the designer. This can also be implemented in unique ways for other viscous materials’ packaging like mayonnaise, chilli sause, salsa sause, etc.

Takeaway points:

  1. Great package designing leads to the sales growth of your product.
  2. Graphic designing services are a great way to outsource the designing of your product packaging. They bring with them their unique design experience and ideas. Some graphic designing firms offer Unlimited design services for your company which is a great feature if you are planning a range of products to be floated in the market.
  3. Colour choice is an important area of product packaging. It evokes in your customer emotions that you would want them to relate to your brand.
  4. Attractive packaging will catch more eye balls towards it and will make your brand stand out among the prevalent competitors.
  5. Tell a story on your packaging. A story can take the brand to the farthest corners of the world and in turn boost your brand power.
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How to bring efficiency in quality designs

Graphic designing is a relatively younger form of art. However, it has slowly gained momentum worldwide, and designers have been sporting it so well that it is held with the same respect as any artwork on paper. No doubt, a work of art demands sincerity, dexterity of hand and mind, and sometimes even calls for technical expertise. If you look deeply, even graphic designs have similar requirements. You need the artistic eye for good quality in design.

Just because it is a digitized form of art doesn’t make it any less than it’s non-digital counterpart. You need efficiency in digital illustration as well, taking into consideration the various colours you are using and the image you are projecting onto your viewers.

To bring efficiency to your quality designs, here are certain tips that might come in handy!

Configure your tools first!

Proper configuration of the tools that you will be using can save you hours of labour over a design. Sometimes, you might be using software such as photoshop, where the tools may not be configured based on your device compatibility. So it is best to get those fixed first!

Configuring your tools imply that you might need to check and reset some of the factory settings that were already made while you were purchasing or downloading that software. Oftentimes, you might need to understand the perfect combination or perfect requirements based on your device. You consult a professional for this.

Make sure you test out what works best for your device.

Communication is a great key

Once you know you are providing graphic design services to someone, understand their needs or goals. Whether you are designing for a logo or design for websites, understanding your client’s motive would help you in the long run. One of the easiest ways to do this is to communicate with them. Most people prefer minimalism in graphic designs, especially for logos. But you have to keep in mind the agenda of entrepreneurs you will be working with.

You will need a perfect mix of creativity as well as efficiency in order to create something unique with fewer colors. Remember, sometimes less is more.
Sometimes you need to be clear about the image you need to project out. Most companies prefer unique designs that exude positivity, confidence, and an optimistic outlook.

Quality in design or to create efficient digital illustration definitely requires practice and hard work. If you provide unlimited graphic design services then make sure you let your clients know exactly what your terms and conditions are. Also, don’t forget to consult the works of professionals. It always helps to learn from the top designers and understand how to use graphic design colours more effectively. In case you could not learn directly, you can also take virtual classes online and learn from the best. Even if you are not an amateur, you may want to take a look at different other works to find new ideas and inspiration. Draftss provides graphic design services to small businesses and entrepreneurs in a highly efficient and effective way throughout the process. You might want to check out the other blog posts as well in case you need new ideas or tips.

cool-infographics-inspiration

Designing Infographics – The ‘How to’ Guide

30+ Cool Infographics That Exemplify Creative Data Visualization

In today’s world and the age of social media content generation, it is highly unlikely for a person to be reading textual information. People today prefer to look at videos, photos and creative content rather that reading previously popular written information to understand anything. Therefore, it becomes essential to learn different ways of disseminating information into much more creative and eye-catching ways to stay ahead in the game. One of the ways of creative dissemination of information is the use of Infographics. Infographics are a trending feature of the online world.

But First let’s understand what are Infographics:

The word ‘Infographics’ literally means ‘Information into graphics’. When a huge chunk of information is collaborated and made interactive by the use of graphics, it becomes an infographic. The use of inforgraphics is not limited to the graphics industry, but can be used in every industry.

All information can be designed into Infographics..

Infographics can be used to communicate a range of information- like showing the official sales figures of the company from different locations to defining a particular product’s uses and designs. Even by conservative means, it can be safely said that all information can be designed into Infographics. However, what makes an effective infographic is quite a trick to be learned.

There are a few tools and components of graphics that need to understood and incorporated into the design of the infographic to make the information being presented as comprehensible as possible.

Important Aspects Of Infographics:

There are numerous tools that are used in the designing of infographics which hugely affect the way in which any information is presented. Some of these tools are symbols and icons, arrow-heads, pie charts, graphs, clip-art and colour scheme.

Symbols & Icons:

Education icons collection | Free Vector

One of the best tools for showing any information in the most concise form of graphics is the use of symbols and icons that have come to define everyday things. While designing an infographic, the size and theme of the symbols and icons should be taken care of. They should be of similar size and theme. Their colours-scheme should also follow the same tone and gradient so that they do not become a distraction for the reader. Clip art also acts in similar ways to icons and symbols which is easily available on the internet. But some of the best icons are designed by graphic artists who provide personalized design services.

Pie charts:

Pie chart infographic | Free Vector

Use of Colourful and graphically enhanced pie-charts can communicate a huge chunk of information in the most short and concise form. When a single pie chart can communicate a lot of information then it should be the norm and not an exception in the design sphere.

While designing pie-charts for infographics, it should be considered that their colour scheme matches or corroborates the overall colour scheme of the infographic.

Arrow-heads:

Set of red and blue arrows in flat design - Nohat

Arrow-heads in a design gives any particular thought- a direction, so that a person reading it can follow the information presented in it to the conclusion. They can be used in creative ways by the designer who understands the dynamics of the information to make the infographic highly comprehensible.

Cartoons:

Cartoons and clip-art figures adds to the infographic an amazing piece of design. This captures the attention of the reader and gives the information a story-format to be presented. A cartoon character in an infographic can also act as a narrator describing a piece of information.

Colour Schemes:

Another Post About Colours for Data Visualisation. Part 2 — Colour ...

Colour schemes play a hugely important role in an infographic too. A lot of times an infographic can become distracting if the right colour scheme is not used. The use of colours in an infographic should follow a theme. A limited range of 2-4 colours should be used if more information is being provided. The less the better should be the policy here. The guidance for the combination of colours can be taken from the internet. Good colour combination makes great infographics.

Infographics Camparison: What to do? & What NOT to do?

Case study. 1: What NOT to do..

16 useless infographics | News | The Guardian

In the above infographic by the Guardian, there is one huge blunder done by the designer- the overuse of colours to present the information. There is no supplementary textual information along with the graphics to make it more comprehensible. Although, the designer has restricted himself/herself to 2-3 colours only but they have been used to tell ALL of the story rather than make if ONE part of the infographic design. This inforgraphic at the first look, giver the reader a much haphazard presentation of facts.

Case study.2: What to do..

Design amazing infographics for you by Zuhaibnaqvi

The image above is a great example of a well designed infographic that captures a lot of information using the different tools at the disposal of a graphic designer. The use of of just 3-4 colours that follow a particular theme and the matching tone gradient is excellent. The use of universally understandable symbols and icons of design makes it highly comprehensible. The use of a single type of font makes reading the infographic less distracting for the reader. The text has be increased in size, in just the right places for attracting the attention of the reader. This type of effective infographic poster designs is just one example of what is offered by companies offering graphic designing services on the internet.